JumbleAID is a new ‘free to use’ fundraising website that enables anyone with an unwanted item to find a new home for it, thus keeping it out of landfill, and in the process converting it into valuable funds for their chosen charity.
It was born out of frustration with the throwaway society and a genuine wish to unlock the second and third hand value of unwanted stuff for the benefit of any UK charity.
It empowers charity supporters to raise funds without putting their hands in their pockets and it gives charities a way of asking supporters for help in the current economic climate without asking for cash. It brings ‘New Money’ into the charity pot.
JumbleAID creates a community that is all about giving and care for the environment. As nobody can list an item for commercial gain, it cuts out any profiteering and opportunism.
How does it work?
Very similar to the ebay process, funds are raised by ‘Gifting’ unwanted stuff online and people make a donation in return for the items. The whole process is administered through the site and all money is securely collected and distributed to charities by Charities Trust – a not-for-profit charity specialising in the collection and distribution of charity funds. Their fees are fixed at a flat 4% to cover transaction charges and Gift Aid administration (the Gift Aid process has been approved by HMRC).
Not a penny of any donation goes to JumbleAID. JumbleAID sustains itself through advertising revenues on the site and selected sponsorship agreements.
The word is starting to spread!
The site is now starting to gain awareness through PR, social networking, search engine optimisation and ‘Corporate Group Schemes’ where an organisation uses the site to involve their staff in community fundraising.
Promotion is starting to builds with over 300 charities having contacted the site to register their interest, and founding charity partners starting to spread the word in a range of communications.
The site is also developing a growing following with Local Authorities who, as advocates, are starting to recommend JumbleAID to the communities they serve as a worthwhile and responsible way of finding new homes for unwanted stuff and keeping it out of landfill.