Combining glamour, rock ‘n’ roll and a healthy organic lifestyle was never going to be easy for model and rock chick Jo. Having toured the world for 30 years with the Rolling Stones Jo has been there, got the t-shirt and is still wearing it but with an organic twist.
Jo’s personal journey began after falling ill in 1989 being mis-diagnosed with Chrones Disease. Jo discovered that a switch to an all-organic diet improved her health dramatically. Finding herself fascinated by the subject she immersed herself in it learning as much as she could.
Jo gradually moved towards making everything in her and her family’s life organic (Jo’s eldest son fondly teases her that she is extreme organic!).
She has a beautiful organic garden, and everything in the Wood household that can be is organic. However, Jo still found it hard to find skin care products that were completely organic and yet also luxurious and sophisticated, so she decided to make them herself.
After years spent mixing oils for her own personal use and for family and friends in what Jo now fondly refers to as her ‘home laboratory’, 2005 saw the launch of Jo Wood Organics, a sophisticated and decadent range of organic fragrance, bath and body care products.
The years that have followed have seen the Jo Wood Organics brand gain respect within the organics industry, win numerous awards.
Jo’s inspiration for her Jo Wood Organics range is influenced by her passion for Africa; Jo’s mother is South African, and can trace family ancestors to the Zulu’s. The fragrances have been given Swahili and Xhosa names, Amka, Usiku, Tula and Langa.
The brand's design influences stem from Jo’s eclectic rock n’ roll edge, her love of 1970’s BIBA from her modelling days and the decadent and beautiful Art Nouveau movement. Leah Wood has also modelled for the range too. | 
