Pants to Poverty Heart Thong – Pink

To commemorate the 50th anniversary of the Peace symbol and to share with the world something it needs alot of right now, Pants To Poverty is proud to be launching its new PEACE AND LOVE range.

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Simultaneously, it’s using this range to launch and fund a new project with the farmers in India. This range is collaboration with the renowned designer Zakee Shariff and 50p per pair of pants will be donated to the Seeds of Hope. Emblazoned with hearts this thong isn’t shy about its’ loving intentions.

About Seeds of Hope

Most farmers in India do not own the rights to grow the seeds they sew in their fields but have to buy licensed seeds from big multinationals. As a consequence, no-one knows where their seeds come from. This wouldn’t normally be a problem but right now in India over 400,000 children are forced away from school and into child labour to tend for cotton plants producing seeds for farms all over the world. For years people have been campaigning to put a stop to this but with no results. In order to build a solution to this problem, Pants to Poverty are collaborating with Zameen to set up the world’s first farmer-owned seed company. By the end of 2009, we will have trained enough farmers and sewn enough seeds to have the world’s first guaranteed source of completely child labour free pants ready for you in Spring 2010. All funded by the power in our pants!

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